Wednesday 3rd February 2010
“Brainstorming” is a technique that allows businesses to generate new and useful ideas by promoting creative thinking within its own employee base. This type of thinking will help to define projects or problems to be worked on and to diagnose problems by coming up with possible solutions. It will also help to identify possible resistance to proposed new ideas or solutions.
Brainstorming is a very effective way of generating lots of ideas, which will then allow you to determine which would be the best and the most cost effective way of coming up with answers.
Benefits of Group Brainstorming
As a rule, people generally have creative boundaries that they stay within. Often, these boundaries are referred to as a "box" and, when one begins to think "outside of the box" the creative process really takes off. Group brainstorming helps the members of the brainstorming team think outside of their boxes, opening creative doors for each member of the brainstorming team.
When brainstorming is conducted alone, a person only has their sole knowledge and experience to rely upon. Creating a diverse brainstorming team, allows for multiple techniques of knowledge and expertise for the group brainstorming team to draw on. It also acts as a team-building exercise by making sure all members of the team express their opinions and contribute their ideas. Team brainstorming is about creativity, productivity and development. When there are a number of personalities and perspectives at work, the results of the brainstorming process can't help but be maximized.
To do this effectively it is a good idea to bring in a consultant in who is from outside the sphere of that organisation. They would set up a series of meetings with the management to set out the parameters and objects that the organisation is trying to achieve.
Brainstorming Sessions
The area that should be covered straight away is talking to all the employees to get their ideas and their views. It is a brave step for an organisation to take. The most effective way of doing this is in groups of between 5 and 12 persons with no management present to impair vision. The starting point of this process is what we call “Brainstorming Sessions”.
Reducing resistance
Brainstorming is a technique that allows businesses to generate new and useful ideas by promoting creative thinking within its own employee base. This type of thinking will help to define projects or problems to be worked on and to diagnose problems by coming up with possible solutions. It will also help to identify possible resistance to proposed new ideas or solutions. Brainstorming is a very effective way of generating lots of ideas, which will then allow you to determine which would be the best and cost effective way of coming up with answers.
Generating lots of Ideas
Brainstorming Sessions are the most effective method of allowing a team to generate lots & lots of ideas that will allow and help it to go forward and as these ideas come forward from the “company employees themselves”, (which in itself is a very soft way for a new team to start jellying together) because they feel that they have been involved and empowered with the future and long term development. If the employees look at these sessions in a productive and constructive way and realise that they will be getting their issues, problems and ideas over in an informal and relaxed manner, with the sessions being run and chaired by an outsider to the company who will also put in their own creative and innovated ideas as well, they will be more likely to be comfortable about them.
Group size
Brainstorming is effective when you have groups of varied people, generally between 6 -12. It should always be conducted in a relaxed environment and in a relaxed manner. If participants feel free to be silly, great, they will stretch their minds more and will produce more creative ideas.
Criticising of ideas
There must be “Absolutely no criticising of ideas coming from any participants in the session” this will only lead to participants clamming up and not taking part in the group activity, which could lead to the session being counterproductive and a waste of time, money and resources.
Step by Step Guide
1. Define the issue or issues at hand. Remember there may be more than one issue to be dealt with in the session.
2. Produce a “time frame” to work within. I feel that about 15—20 minutes per issue is about right. Larger groups may require more time to get everyone’s input and ideas down on paper.
3. Everyone should shout out their ideas while one person writes them down. No matter how daft, how impossible or how silly an idea may be, it must be written down. Laughing should be encouraged in the group, criticism is not. Why? What you are after and must encourage is the free flowing of ideas. As soon as participants of the session feel criticism of their ideas, they will stop generating them. You should remember that some ideas which may seem very silly at first could prove to lead on to be very good.
4. When the time limit is up select five of them which you feel are the best, making sure that everyone in the group is happy and in agreement.
gurugeoffrey’s runs Masterclasses:
Half day workshops as well as over the internet as distance learning courses, they cover many aspects of learning. Time can be set aside to talk over Skype at geoffrey.prince gurugeoffrey@gmail.com
Brainstorming is a very effective way of generating lots of ideas, which will then allow you to determine which would be the best and the most cost effective way of coming up with answers.
Benefits of Group Brainstorming
As a rule, people generally have creative boundaries that they stay within. Often, these boundaries are referred to as a "box" and, when one begins to think "outside of the box" the creative process really takes off. Group brainstorming helps the members of the brainstorming team think outside of their boxes, opening creative doors for each member of the brainstorming team.
When brainstorming is conducted alone, a person only has their sole knowledge and experience to rely upon. Creating a diverse brainstorming team, allows for multiple techniques of knowledge and expertise for the group brainstorming team to draw on. It also acts as a team-building exercise by making sure all members of the team express their opinions and contribute their ideas. Team brainstorming is about creativity, productivity and development. When there are a number of personalities and perspectives at work, the results of the brainstorming process can't help but be maximized.
To do this effectively it is a good idea to bring in a consultant in who is from outside the sphere of that organisation. They would set up a series of meetings with the management to set out the parameters and objects that the organisation is trying to achieve.
Brainstorming Sessions
The area that should be covered straight away is talking to all the employees to get their ideas and their views. It is a brave step for an organisation to take. The most effective way of doing this is in groups of between 5 and 12 persons with no management present to impair vision. The starting point of this process is what we call “Brainstorming Sessions”.
Reducing resistance
Brainstorming is a technique that allows businesses to generate new and useful ideas by promoting creative thinking within its own employee base. This type of thinking will help to define projects or problems to be worked on and to diagnose problems by coming up with possible solutions. It will also help to identify possible resistance to proposed new ideas or solutions. Brainstorming is a very effective way of generating lots of ideas, which will then allow you to determine which would be the best and cost effective way of coming up with answers.
Generating lots of Ideas
Brainstorming Sessions are the most effective method of allowing a team to generate lots & lots of ideas that will allow and help it to go forward and as these ideas come forward from the “company employees themselves”, (which in itself is a very soft way for a new team to start jellying together) because they feel that they have been involved and empowered with the future and long term development. If the employees look at these sessions in a productive and constructive way and realise that they will be getting their issues, problems and ideas over in an informal and relaxed manner, with the sessions being run and chaired by an outsider to the company who will also put in their own creative and innovated ideas as well, they will be more likely to be comfortable about them.
Group size
Brainstorming is effective when you have groups of varied people, generally between 6 -12. It should always be conducted in a relaxed environment and in a relaxed manner. If participants feel free to be silly, great, they will stretch their minds more and will produce more creative ideas.
Criticising of ideas
There must be “Absolutely no criticising of ideas coming from any participants in the session” this will only lead to participants clamming up and not taking part in the group activity, which could lead to the session being counterproductive and a waste of time, money and resources.
Step by Step Guide
1. Define the issue or issues at hand. Remember there may be more than one issue to be dealt with in the session.
2. Produce a “time frame” to work within. I feel that about 15—20 minutes per issue is about right. Larger groups may require more time to get everyone’s input and ideas down on paper.
3. Everyone should shout out their ideas while one person writes them down. No matter how daft, how impossible or how silly an idea may be, it must be written down. Laughing should be encouraged in the group, criticism is not. Why? What you are after and must encourage is the free flowing of ideas. As soon as participants of the session feel criticism of their ideas, they will stop generating them. You should remember that some ideas which may seem very silly at first could prove to lead on to be very good.
4. When the time limit is up select five of them which you feel are the best, making sure that everyone in the group is happy and in agreement.
gurugeoffrey’s runs Masterclasses:
Half day workshops as well as over the internet as distance learning courses, they cover many aspects of learning. Time can be set aside to talk over Skype at geoffrey.prince gurugeoffrey@gmail.com
Follow me at my WebLog: http://www.geoffreyprince.com
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